Planning is guessing?

Planning is guessing

This is a cartoon to illustrate a chapter from the 37signals book ‘Rework’ out next week. They’re talking about business planning rather than town planning, but could the essay (available as a sample chapter) be just as applicable to our vaunted sector?

Writing a plan makes you feel in control of things you can’t actually control.

Why don’t we just call plans what they really are: guesses. Start referring to your business plans as business guesses, your financial plans as financial guesses, and your strategic plans as strategic guesses. Now you can stop worrying about them as much. They just aren’t worth the stress.”

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